Low uptake of data loss prevention technology to remain in next 4 years

By eGov Innovation Editors | Apr 7, 2011

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MELBOURNE - Despite the serious threat posed to enterprises from accidental and malicious misuse of data, uptake of data loss prevention technology will remain low for the next four years, according to Ovum.

In a new report, Ovum said the data loss prevention (DLP) technology market will reach global revenues of just $832 million by 2015, from a low base point of $458 million in 2009. These figures are small in comparison to other key IT security markets such as network security, which will reach revenues of $6.5 billion in 2015. 

“Both public and private sector organisations have compelling reasons to protect their sensitive data, such as the potential for financial losses and regulatory requirements. DLP solutions are widely available but, despite this, enterprise take-up levels remain relatively low," said Andy Kellett, Ovum analyst and author of the report.

“There are some justifiable reasons for this reluctance to take up DLP products; current offerings are often perceived as too complex to deploy and support and also expensive to operate and maintain, while not providing a good enough return on investment. Part of the problem is the unrealistic way these products were originally brought to market," Kellet added.

However, organizations must make better provision for protecting the sensitive data that they work with, maintain and store.